What you'll actually learn
10 weeks. One portfolio. Zero filler.
30 sessions. 10 Doubt session. 8 AI tools.
One capstone portfolio reviewed by an industry jury
WEEK 1 — Foundations + AI Mindset
Most designers are taught design tools. This week, you'll learn to think like a designer in the AI era — and set up Claude, ChatGPT, and Figma as your daily co-pilots from Day 1.
You'll learn:
What hiring managers at Swiggy, Razorpay, and CRED actually mean when they say "UX thinking"
How to run a heuristic evaluation of any Indian app — accelerated with Claude
The end-to-end design process: from research brief to shipped screen
How to set up your full AI design toolkit (free tier, no paid subscriptions needed)
Week 1 Assignment: Audit a fintech app (Razorpay, CRED, Groww, or PhonePe) using Nielsen's 10 heuristics — with Claude helping you spot what the eye misses. (~4 hours)
WEEK 2 — Research + Strategy with AI
Most junior designers skip research or fake it. This week you'll learn to run a real research sprint — user interviews, persona building, competitive analysis — with Claude handling synthesis so you can focus on insight.
You'll learn:
How to run user interviews and extract patterns from messy notes using Claude
How to build a user persona that actually drives design decisions (not a Figma decoration)
Jobs-To-Be-Done (JTBD) framework — applied to Zepto, Meesho, and Rupeezy
How to run a competitor analysis in 20 minutes using ChatGPT prompts
Week 2 Assignment: End-to-end research deck for any Indian product: 3 user interviews → persona → empathy map → competitive landscape → 3 design opportunities. (~6 hours)
WEEK 3 — IA, Flows + Wireframes with AI
Information architecture, user flows, and wireframes — the invisible work that separates strong designers from beautiful-but-broken ones. You'll use Galileo AI to generate wireframes from text, then refine them in Figma.
You'll learn:
How to structure a product's navigation so users find what they need without effort
Task flows vs. user flows vs. screen flows — when to use each
Live: Mapping the Zepto reorder flow and PhonePe UPI payment flow
Galileo AI + Figma AI: prompt to wireframe to Figma component in one session
Week 3 Assignment: Build the foundation of your capstone: product brief + site map + primary user flow + 5 lo-fi wireframes. Galileo AI used for at least 2 screens. (~6 hours)
WEEK 4 — Visual Design + Branding with AI
Color. Typography. Grids. The visual fundamentals — taught with real Indian product examples, then accelerated with Midjourney for moodboards and Adobe Firefly for brand assets. You'll go from wireframe to hi-fi in three sessions.
You'll learn:
Color theory applied to Indian fintech and consumer apps (why CRED uses black, why Groww uses green)
Grid systems in Figma for Android and iOS — set up once, use forever
How to generate brand moodboards in Midjourney and hero images in Adobe Firefly
WCAG 2.1 accessibility — how to check contrast and fix it before handoff
Week 4 Assignment: 5 hi-fi screens for your capstone + a mini brand kit (color, typography, hero image) made with Midjourney or Firefly + WCAG contrast audit. (~8 hours)
WEEK 5 — Prototyping, Handoff + Case Study
Make your design move. Build a clickable prototype in Figma and Framer AI. Add microinteractions. Prepare developer-ready handoff. Then write the case study that gets hiring managers to call you back — with Claude helping you structure and draft every section.
You'll learn:
Figma prototype mode: connections, transitions, overlays, smart animate
Microinteraction design: loading states, error states, success states, delight moments
Developer handoff: design tokens, Figma Dev Mode, annotation best practices
Case study structure: Problem → Process → Solution → Impact (the format hiring managers expect)
Week 5 Assignment: Fully clickable prototype (min. 5 screens, 2 user flows) + published case study on Framer or Behance (min. 800 words, 8 screenshots). (~10 hours)
WEEK 6 — Portfolio + Placement Sprint
Portfolio. Resume. LinkedIn. Mock interviews. Jury. This is the sprint — and it's the most important week of the cohort. You'll leave with a live portfolio, an ATS-friendly resume, a recruiter-optimised LinkedIn, and a jury review you can put on your CV.
You'll learn:
How to build a designer portfolio in Framer AI — live demo in class
Resume and LinkedIn rewrites using Claude: the exact format Indian recruiters respond to
Mock interview preparation: portfolio walkthrough, design challenge frameworks, behavioural questions
Jury review: industry designers review your capstone live on call
AI tools this week: Framer AI · Claude · ChatGPT · Notion AI
Week 6 Capstone: Live portfolio URL + 2 published case studies + updated LinkedIn + jury-ready 7-minute presentation. (8+ hours)
